Monday 25 June 2012
Timeline of key developments
Timeline of key developments
Mid 1960’s – Folk rock first started
1966 – There was a folk rock boom
Late 1960’s – folk rock artists incorporated country music
Early 1970’s – electric folk became popular
1973 – Celtic rock became popular
1981 – Popularity of electric folk was in steep decline
Late 1980’s – more bands fit in with the Celtic rock genre
1990’s – electric folk became popular again
Sunday 24 June 2012
Monday 18 June 2012
Analysis of music video: Ben Howard - Keep your head up
Analysis of music video: Ben Howard – Keep your head up
Mise en scene
The location in which the music video is set relates to the folk rock genre as it is set in a field on a sunny day which can be seen as a calm place, which fits with the tempo of the song. Also, the use of props such as bales of hay, straw and shovels can be linked in with genre as it is folk rock, and these props can be stereotypically linked in with folk music.
The costumes used in the video are casual clothes, which are quite bland and don’t tend to stand out, the people in the video are also covered up, which is something you don’t tend to see in modern music videos.
Low key lighting was used at the beginning of the video; this allows the audience to see that the video starts off at the beginning of the day. It also sets a calm atmosphere and fits in well with the slow tempo shown at the beginning of the song
The lighting gradually gets higher as the video goes on, which shows that the day is going by and the tempo is gradually building.
Editing
During the first part of the music video, multiple close ups were used, which focus on minor things and make most of the image blurry and unclear of what it is. I think that this effect can work as a cliff-hanger, as you want to work out what it is that is being shown. The camera also focuses on random things such as bubbles, a bucket, trees, a small portion of some one’s body and small areas of the landscape. This allows the audience to get a rough idea of what is going on in the video, and where the video is set.
There are some shots at the beginning which show an ellipse of time, which allows you to see the events that are going on throughout the day. It also allows them to squeeze more time into the video, as it jumps from one event to another, showing how the days go on.
In the music video, cutting has been used to cut from one view of the setting to another, which allows you to observe the location; in this case it is the countryside at the end of the day. It allows us to see that the setting is peaceful and calm.
Some fading has been used during the times when the camera cuts from different angles, which allows a smoother transfer of shots, which makes it calmer and more relaxed, where you wouldn’t be able to get this affect if they had just cut from scene to scene.
Slow paced editing is used throughout the music video, even though the events shown in the video gradually build and become livelier; the editing is still at a slow pace. This allows the fast action shown to fit in with the slower paced music being played at the time.
Sound
The music played during the music video is quite slow paced which fits in well with the storyline, as it shows ben and his friends working to make a water slide which goes through the countryside, and at the end of the video you see them enjoying the slide that they had worked all day to build.
There were no ambient sounds, or any added dialogue in the music video.
Camerawork
At the beginning of the music video there was a close up on bubbles, -which are shown throughout the video, as they link in well with the end of the video- which gives a relaxed feeling to the video, and it works well with the tempo of the music.
There is a low angle shot, showing ben walking past holding a shovel and bags of straw in the middle of the countryside. Low-key lighting was used to show it was early in the morning, which works well as it was the start of the day at the start of the video.
Multiple long shots were used, which allows you to see the location, and how it links in with the genre of music.
Closer to the end of the music video close ups were used to show the people’s faces. This allows the audience to see the emotions of the people, and allows us to see that the people were happy and enjoying themselves.
I have also noticed that the storyline tends to relate to the song lyrics in some way. For example, the song is about the artist finding himself. In the video you see him walking down a path, in order to find himself and be happy.
Thursday 26 April 2012
Thursday 19 April 2012
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